Smartbox
Examples of the process of facing creation for Smartbox boxes.
In the process below, the offer is a visit to the Beauval Zoo for 2 people. This was one of the 13 new boxes for this new range called Days Out. In this particular brief for the zoo there was a requirement to showcase a panda (previously a partner photo, then we chose a more appealing panda).
Another example of box for Days Out range. In this box, the offer is a visit to castles included in Pass Patrimoine for up to 4 people/family. The suggestions of facings included the display of french castles that were part of the offer, partner photo and the representation of people experiencing the visit.
This is an example of box belonging to one of the secondary brands of Smartbox. This was part of ‘At Home’ range, consisting in 7 existing boxes that were being renewed. The box below offers a gardening kit to grow radish, carrots or tomatoes.
This is an example of creation of seasonal box, taking in consideration the existing range in order to be consistent to the creative concept. In this case the facing should be colorful, easily recognizable and with the presence of hands.